Etihad Airways and Azul Launch Landmark Loyalty Partnership

At Comarch, we believe that the future is built on connection. We are thrilled to congratulate our valued customers, Etihad Airways and Azul Brazilian Airlines, on their landmark frequent flyer partnership. This is great news for travelers, showing how technology can directly lead to more choices and better rewards.
A World of New Opportunities for Travelers
Now there’s a strong bridge between the Middle East and South America. Members of the Etihad Guest and Azul Fidelidade loyalty programs can now earn and redeem their miles across both airlines’ extensive networks.
For members, this means a universe of new opportunities. The partnership opens doors to experiences far and wide, from exploring the pristine beaches of Krabi and the vibrant night markets of Phnom Penh to booking worldwide hotel stays and shopping for products at the Etihad Guest Reward Shop or Azul Fidelidade Shopping.
“We are very excited to open the door for our customers to explore the extraordinary destinations offered by Etihad Airways in the Middle East and Asia, while also welcoming new members eager to discover Brazil. This partnership reinforces Azul’s commitment to offering more global benefits in collaboration with companies recognized for excellence in service and customer experience,” says Cristina Yoshida, Director of Azul Fidelidade, Azul Brazilian Airlines.
“Signing this frequent flyer agreement with Azul Brazilian Airlines is both exciting and significant for Etihad Guest. The partnership opens up Azul’s impressive network for our members to be rewarded for their travel adventures, offering more ways to earn and redeem their miles when exploring destinations across the Americas. We also look forward to welcoming Azul Fidelidade members onboard Etihad Airways, showcasing our signature Emirati hospitality and offering them the ability to earn or redeem their miles when they choose to travel across our rapidly expanding global network, also bringing more people to our home in Abu Dhabi,” says Mark Potter, Managing Director, Etihad Guest.
The Technology Behind the Connection
At the heart of any successful partnership like this lies technology that is both robust and agile. We are immensely proud that our loyalty management solutions provide the flexible systems that can be the bone of collaborations like this one. It's this underlying framework that allows two distinct programs to communicate seamlessly, ensuring a smooth and rewarding experience for millions of loyal customers.
A Shared Vision for the Future
This collaboration is a testament to the forward-thinking vision of both airlines. An Etihad Guest member can now explore the vibrant destinations of Brazil with Azul, while an Azul Fidelidade member can use their miles to discover Etihad’s expanding global network. They are connecting people to new cultures and experiences.
We are honored to provide the technological backbone for this exciting venture and look forward to seeing the incredible journeys this partnership will inspire. Congratulations again to both teams!